32 illustrated martech stacks entered in The Stackies 2022: Marketing Tech Stack Awards

The Stackies 2022: Marketing Tech Stack Awards

Yesterday — #MartechDay, yay! — we produced the global 2022 marketing and advertising technologies landscape, right after using a yr off in 2021. It grew a amazing 24% to 9,932 solutions. To make it readable, we basically designed it entirely interactive at martechmap.com, where by you can research, filter, zoom, and additional. It’s pretty wild.

But inspite of its thoughts-boggling scale, the martech landscape has normally been a sidebar to the real tale of how technology is shifting marketing and advertising. The really neat stuff for me is how marketers leverage these applications with method, expertise, and creativity to reach extraordinary results for their organizations and their shoppers.

This is why The Stackies: Promoting Tech Stack Awards are my most loved local community function in the martech market. Each individual calendar year, entrepreneurs enter by sharing a solitary slide that illustrates their martech stack. They typically shout-out to the specific items they use. But the most effective ones convey how they consider about their stack conceptually. How does it in shape into their organizational working procedure? How does it aid their shopper journey?

Collectively, they give us some perception into how martech is getting applied.

And, simply because it is also a entertaining awards program, many design their stack slides with a very little more pizzazz. Not essentially applicable to the stack’s mission, but entertaining to look at.

This calendar year, 32 companies despatched in stack illustrations. You can see all of them in the totally free Condition of Martech 2022 report we released yesterday — The Stackies begin on page 31. (And if you want to perspective the kinds from previous a long time, here’s 2015, 2016, 2017, 2018, 2019, 2020, and 2021.)

As is our custom, we donate $100 per skilled entry to a non-gain. In the earlier, we have donated to companies that encourage diversity and inclusion in martech. This calendar year, given the horrible circumstance in Ukraine, we’re donating the $3,200 to the Global Rescue Committee.

Each year, we also find 5 “winners” for the awards. I place winners in rates since, when the ones we pick out are awesome examples of martech stacks that have introduced a thing particularly useful or imaginative to their visualization, absolutely everyone who contributes to The Stackies is a winner in my eyes. The martech group as a entire wins from this superb corpus of authentic-world stack illustrations.

4 Profitable Stacks from 2021, Up-to-date for 2022

My gratitude is specifically immense for organizations who enter The Stackies various decades in a row. They give us a window into how martech stacks evolve in excess of time, technically and conceptually.

Four of the 5 winners from very last year’s Stackies — Itaú, Juniper Networks, Philips, and SAS — entered once more this year with up-to-date slides, and wow, they’re very seriously awesome. They totally qualify as profitable entries again.

However, we wished to spread the adore a bit to contributors who didn’t just get very last year. So even though we did not pick out them as winners for 2022, they truly are entitled to to be acknowledged as “standing winners” from previous year.

Right here they are:

Itaú Martech Stack
Itaú, Martech Stack 2022
Juniper Networks, Martech Stack 2022
Philips Martech Stack
Philips, Martech Stack 2022
SAS, Martech Stack 2022

Itaú, Juniper Networks, Philips, and SAS — thank you so significantly for continuing to lead to The Stackies! These kinds of a excellent way to help the broader martech local community.

5 Martech Stacks from New Winners in 2022

Still, deciding upon five winners between all the remaining great entries was difficult. These are the kinds we picked, but I strongly inspire you to down load the comprehensive established in the State of Martech 2022 report and choose out your favorites. Share them on social media and give a shout-out to those people businesses to permit them know you value their contributions.

Our five picks, in alphabetical buy:

Autodesk Martech Stack
Autodesk, Martech Stack 2022
Rabobank Martech Stack
Rabobank, Martech Stack 2022
REA Group Martech Stack
REA Team, Martech Stack 2022
Sargento Martech Stack
Sargento, Martech Stack 2022
Verizon Martech Stack
Verizon, Martech Stack 2022

Yet again, a big, deep, heartfelt thank you to all of the entrants to this year’s Stackies. There had been so many amazing entries from the AMA, Annum, Cvent, Electronic Access, EC Hispanic Media, Elastic, Ersi, Ink, Lob, LTI, Lumavate, PrismHR, Syngene, TOPENLand, Whirlpool and extra. Test them all out.

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